Coke 1000 Song Celebration
Coca-Cola asked us to create one radio spot to announce that over 1000 first and last names would be featured on Cokes for the summer. We promptly forgot what they asked us to do and instead wrote over 1000 short songs that turned every single name into a custom Coke jingle.
Spots ran on radio nationwide, and were placed online for a new way to "Share A Coke" in the summer.
All credit for this idea goes to Sherman Winfield and James Beikmohamadi – two dudes who were kind enough to let an art director write a few of the 1000 tunes.
Billboard, Ad Age, Creativity-Online, Food & Wine, Design Taxi, PSFK, Food52, graffica
The videos shown are the songs written by myself.